Why creativity not productivity will define the competitive edge, and how professionals are training themselves for an ...
Takahiro Tambara from Uniqlo's parent company Fast Retailing, explains how the apparel brand is leveraging customer insights ...
At IAB's recent event in Hong Kong, panellists from Meta, Netflix, 9Gag, and Xiaohongshu debate the many pros and cons of AI ...
Campaign explores how an industry reliant on new blood to remain current will need to adapt to appeal to the younger talent ...
A campaign series from Burger King and the agency BBH London, showing women enjoying Burger King food just after giving birth, has garnered strong views from marcomms professionals–both for and ...
The new bill mirrors some measures from California’s 1939 Coogan Law, which was the first U.S. legislation protecting incomes ...
Articles written by Julia Walker ...
Articles written by Muhammad Perkasa Al Hafiz ...
A new study by media intelligence provider Carma analyses recent brand boycotts targeted towards Starbucks, Disney and Skechers through the lens of social media. It highlights the social media ...
When Publicis Groupe introduced its artificial intelligence platform 'Marcel' in 2018, much of the advertising industry was skeptical. Even Scott Hagedorn, now chief solutions architect at Publicis, ...
YouTube has rolled out its first-ever shopping feature in Southeast Asia, choosing Indonesia as its inaugural market and partnering with Shopee to drive its expansion. YouTube Shopping will allow ...
Gilby exits Dentsu APAC after just over two years in the role, marking the latest in a series of senior leadership reshuffles ...